Social Media Tools
Facebook tip Screen Cast~ Get rid of the noise from apps like farmville!!
Facebook can get cluttered real fast. Video’s, applications, updates, photo’s and more get shared across this application all the time. The more friends you have the more noisy it becomes.
Today, I am sharing a tip from the comments that Jen (@lavenderk5) brought back to my attention. It’s a way to clear out the clutter [...]
Facebook at 400 million users….So what? Traditional metrics need not apply!
Every day we are inundated by marketers and evangelists in the social media space talking about the potential of these channels and the death of traditional tactics. Often times I agree with them while at other times I vehemently disagree. There are are few rules that I live by when approaching the social and digital [...]
A screen capture of why only some people show up on your Facebook wall
Today, my good friend Connie Crosby brought to my attention the reason only selected peoples updates are showing up on the my Facebook wall. It seems that Facebook is randomly updating your wall with only 250 of your friends that they have somehow determined to be the ones you want to hear from. I [...]
Stop spinning and start focusing
Listen!
Facebook, Twitter, Myspace, Beebo, Yelp, Foursquare and on and on and on. These social services all have one thing in common. You are pouring YOUR content into them. By the mere nature of your engagement you make these services all the more powerful loading them with personal data to literally map the flow of humanity! [...]
Brands should be leveraging real time search! Here is why….
Tonight is Superbowl madness. Seems everyone on twitter is abuzz talking about the ads, the game or the halftime show. So as long as the theme of this blog is primarily social media and marketing I have a suggestion to make to all of the brands paying millions for their 30 second spots.
Turn your [...]
The best advice social media and twitter newbies will ever get!
This is two minutes of pre-reqisite listening if you are new to the social media space. If your a digital veteran then it’s great advice to pass along to newcomers.
Listen!
Share on Facebook
Is Cottonelle rolling in the social media space?
For the past two years I have been telling people with boring products to identify related passions rather than leading with the pitch or product. The toilet paper company that might tap the passions around green living or the wall paint company that might appeal to the passion people feel about their dwellings are just [...]
Facebook Changing the Width of Custom Application Tabs
Facebook has recently announced that they would be reducing the width of the custom application tabs from 760 pixels to 520 pixels in early 2010. I have not yet seen this change take place but Facebook is saying that the change is being made to accommodate some changes in their home design. You can read [...]
The Transformative Nature of Social Media…. a metaphor.
I thought about this blog post… the last blog post of 2009. How would I make is special? Would I review the year in past or would I look forward to the future? Maybe neither. Rather, I’d like to use a metaphor that encompasses how I am feeling right now along with what I believe [...]
Exploring Character vs. Human Face as the Digital Representative of a brand.
Much has been talked about in the social media space when it comes to brand representation by a social media or community manager. In fact as social media starts to grow I am seeing people from PR, marketing, Human Resources and even college interns handling responsibilities of the outward facing digital voice. I am not [...]
