Author Archive
Announcement ~ Joining Forces with New Marketing Labs!
Yes, the title of this post says it all! Change is upon us, Stars have aligned and universes are colliding to create a new media super power! Too strong? Hahha. Well, I’m delighted and proud to announce, after months of work in the trenches that New Marketing Labs has offered me a full-time role within [...]
Don’t forget to recharge you batteries!
Are you spending your days glued to a computer screen? Spending your off time checking email on your blackberry or iPhone? If you are reading this blog there is probably a pretty good chance that the answer is a resounding ‘Yes”. Todays audio post is a reminder to find time away from the electronics to [...]
More Ideas than Time Podcast ~ Can Humanscale Scale?
This week Olivier Blanchard and myself help Jen Capstraw of Humanscale break it down old school style! Jen contacted us on twitter for to take an unbiased look at her social media and digital marketing program. I have to say that not only is Jen doing a whole lot right but that her passion is [...]
More Ideas than Time Podcast ~ The Future is NOW
It’s been two long weeks since the last More Ideas than Time Podcast! Olivier and I are sorry about the delay but today we have a real treat for you. We are joined by Kelly Rivard a sophomore studying interactive media at North Central College in Naperville Illinois. Our goal today was to get a [...]
Facebook tip Screen Cast~ Get rid of the noise from apps like farmville!!
Facebook can get cluttered real fast. Video’s, applications, updates, photo’s and more get shared across this application all the time. The more friends you have the more noisy it becomes. Today, I am sharing a tip from the comments that Jen (@lavenderk5) brought back to my attention. It’s a way to clear out the clutter [...]
Facebook at 400 million users….So what? Traditional metrics need not apply!
Every day we are inundated by marketers and evangelists in the social media space talking about the potential of these channels and the death of traditional tactics. Often times I agree with them while at other times I vehemently disagree. There are are few rules that I live by when approaching the social and digital [...]
A screen capture of why only some people show up on your Facebook wall
Today, my good friend Connie Crosby brought to my attention the reason only selected peoples updates are showing up on the my Facebook wall. It seems that Facebook is randomly updating your wall with only 250 of your friends that they have somehow determined to be the ones you want to hear from. I decided [...]
More Ideas than Time Podcast ~ Bring on the Passion!
Todays More Ideas than Tome Podcast number five is very a spirited and passionate discussion. Myself and Olivier cover a ton of topics on social media opportunities that brands are utilizing well while others are drastically overlooking. Enjoy! 2:00 – Keith & Olivier explain rants come from their passion. 4:00 – Olivier talks about great [...]
Stop spinning and start focusing
Listen! Facebook, Twitter, Myspace, Beebo, Yelp, Foursquare and on and on and on. These social services all have one thing in common. You are pouring YOUR content into them. By the mere nature of your engagement you make these services all the more powerful loading them with personal data to literally map the flow of [...]
Brands should be leveraging real time search! Here is why….
Tonight is Superbowl madness. Seems everyone on twitter is abuzz talking about the ads, the game or the halftime show. So as long as the theme of this blog is primarily social media and marketing I have a suggestion to make to all of the brands paying millions for their 30 second spots. Turn your [...]
