Comments on: Comparing Corporate Social Media use to a Golf Club http://keithburtis.com/2008/12/28/comparing-corporate-social-media-use-to-a-golf-club/ Convergence of the Arts, Social Media and Community Thu, 02 Sep 2010 09:23:36 -0700 hourly 1 http://wordpress.org/?v=3.0 By: Deb Brown http://keithburtis.com/2008/12/28/comparing-corporate-social-media-use-to-a-golf-club/comment-page-1/#comment-63 Deb Brown Tue, 30 Dec 2008 14:20:10 +0000 http://keithburtis.com/?p=38#comment-63 Keith, Great analogy and will be using it to pitch some things to previous CEO's in my life. Deb @debworks Keith,
Great analogy and will be using it to pitch some things to previous CEO’s in my life.

Deb

@debworks

]]> By: Kevin Lim http://keithburtis.com/2008/12/28/comparing-corporate-social-media-use-to-a-golf-club/comment-page-1/#comment-62 Kevin Lim Tue, 30 Dec 2008 04:10:15 +0000 http://keithburtis.com/?p=38#comment-62 This is an educational animation waiting to happen. It's a great visual analogy for those who aren't as familiar with social media, but are keen golfers. Might be a good way to start your talks especially to a crowd of CEOs. Good ideas, so keep your mental cogs spinning! :) This is an educational animation waiting to happen. It’s a great visual analogy for those who aren’t as familiar with social media, but are keen golfers. Might be a good way to start your talks especially to a crowd of CEOs. Good ideas, so keep your mental cogs spinning! :)

]]> By: Lizz Harmon http://keithburtis.com/2008/12/28/comparing-corporate-social-media-use-to-a-golf-club/comment-page-1/#comment-61 Lizz Harmon Mon, 29 Dec 2008 13:50:55 +0000 http://keithburtis.com/?p=38#comment-61 Great analogy, Keith. Can tell you put a lot of thought into it. My favorite is The Grip, because our biggest hurdle is getting management to even consider soc media as a form of public relations, much less learn about it. Your other points are further valid: once you set up the accounts you have to use them, and then you have to engage your audience. Additionally, as in golf for business, soc media is meant to be a social setting. Get to know people, spend time with prospects and customers, and do some bonding, share information. It's not a sales platform. Thank you, Keith. Nice work. Great analogy, Keith. Can tell you put a lot of thought into it.

My favorite is The Grip, because our biggest hurdle is getting management to even consider soc media as a form of public relations, much less learn about it. Your other points are further valid: once you set up the accounts you have to use them, and then you have to engage your audience. Additionally, as in golf for business, soc media is meant to be a social setting. Get to know people, spend time with prospects and customers, and do some bonding, share information. It’s not a sales platform.

Thank you, Keith. Nice work.

]]> By: Keith Burtis http://keithburtis.com/2008/12/28/comparing-corporate-social-media-use-to-a-golf-club/comment-page-1/#comment-59 Keith Burtis Mon, 29 Dec 2008 05:51:56 +0000 http://keithburtis.com/?p=38#comment-59 Joe - Very, Very well said. Thank you for that comment! Joe – Very, Very well said. Thank you for that comment!

]]> By: Joe Cascio http://keithburtis.com/2008/12/28/comparing-corporate-social-media-use-to-a-golf-club/comment-page-1/#comment-58 Joe Cascio Mon, 29 Dec 2008 05:44:41 +0000 http://keithburtis.com/?p=38#comment-58 I would add that those taking up social media should remember that as in golf, you will get the most out of the game by enjoying the people you're playing with, taking time to get to know them and letting them get to know you. I've made some very good friends both on the golf course and participating in social media. In golf, I've always considered it bad form to try to actually do business during the game. Rather, I prefer to use the 4 hours to try to get a handle on someone's character, their honesty, their sense of humor. Social networking is very much the same. You can get to know someone before trying to close the deal, or deciding if you want to close the deal with that person at all. I would add that those taking up social media should remember that as in golf, you will get the most out of the game by enjoying the people you’re playing with, taking time to get to know them and letting them get to know you. I’ve made some very good friends both on the golf course and participating in social media.

In golf, I’ve always considered it bad form to try to actually do business during the game. Rather, I prefer to use the 4 hours to try to get a handle on someone’s character, their honesty, their sense of humor. Social networking is very much the same. You can get to know someone before trying to close the deal, or deciding if you want to close the deal with that person at all.

]]>